Image of 1929 Lasalle Series 328, sourced from www.conceptcarz.com , Image Link.

Introduction

Step into the realm of automotive elegance with the 1929 LaSalle Series 328, a vehicle that encapsulated luxury and forward-thinking design in the twilight of the Roaring Twenties. Born from the creative minds at Cadillac, under the General Motors umbrella, the LaSalle emerged as a trailblazer in an era where style began to hold as much weight as substance. The Series 328 not only turned heads with its sophisticated aesthetics but also marked a significant chapter in automotive history, being designed by the legendary Harley Earl. This vehicle's unique blend of performance and panache made it a jewel of its time, capturing the spirit of innovation that defined the age.

Design and Innovation

The 1929 LaSalle Series 328 was a symphony of curves and chrome, with an exterior styling that was both stately and spirited. The car's long hood and elegant fenders exuded a sense of motion even at a standstill. Inside, passengers were cradled in opulence, surrounded by high-quality materials such as fine leathers and polished woods. For its era, the LaSalle was a technological marvel, featuring advancements like centralized controls for improved driver ergonomics. Color options ranged from deep blues to rich maroons, with two-tone combinations being particularly popular among the well-heeled clientele. The most iconic body style was arguably the roadster, which captured the essence of freedom and luxury.

Historical Significance

The LaSalle Series 328's impact on automotive design is undeniable. It was one of the first vehicles to be styled by a designer rather than engineered by default, setting a precedent for future car designs. The LaSalle's influence extended beyond aesthetics; it helped establish brand differentiation within General Motors, paving the way for designer-led series that catered to specific market segments.

Performance and Handling

The heart of the 1929 LaSalle was its robust V8 engine, which propelled it to impressive speeds for its time. While exact figures are elusive, it was known for brisk acceleration and a top speed that outpaced many contemporaries. On winding roads or over uneven surfaces, the LaSalle handled with grace, thanks in part to its well-tuned suspension system. Drivers often remarked on the smoothness of the ride and how the purr of the engine complemented their journey.

Ownership Experience

The LaSalle Series 328 found its place as both a daily driver for the affluent and a coveted showpiece for collectors. Its reliability was commendable; however, given its vintage status today, maintenance requires a dedicated owner with access to specialized parts and knowledge. Common criticisms at the time included higher costs of ownership due to its luxurious positioning.

Fun Facts

This classic has graced many prestigious collections and has been linked to various celebrities over time. Although production numbers are not concrete, it is believed that several thousand units were produced. The LaSalle has had cameos in significant historical events and has been featured in various period films, further cementing its legacy.

Collector's Information

Today, a well-preserved 1929 LaSalle Series 328 can fetch a handsome sum in the collector's market. While exact numbers are hard to pin down without auction records at hand, it's not uncommon for these vehicles to be valued well into six-figure territory depending on condition and provenance. As with many classics from this era, prices tend to appreciate over time as these vehicles become rarer and more sought after by enthusiasts.

Conclusion

The 1929 LaSalle Series 328 stands as a testament to an era when automobiles transitioned from mere transportation to symbols of status and style. Its blend of design elegance, technological innovation, and driving pleasure ensures its place in automotive history as an icon of early luxury motoring. For those fortunate enough to encounter or own one today, it offers an incomparable glimpse into an age where cars were beginning to reflect personal expression as much as functionality.

1929 LaSalle Series 328 Accessory Floor Mat - 12"X17"-AC 45Accessory Floor Mat - made of high quality black rubber with molded original emblem. Also designed to be sewn into new carpets. 12"X17", Each

1929 LaSalle Series 328 Swing-Out Windshield Seal. 3/4" High. Sold by the foot-LP 97-ASwing-Out Windshield Seal. 3/4" High. Sold by the foot