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1966 Buick Riviera Catalog and Classic Car Guide, Ratings and Features

Image of 1966 Buick Riviera, sourced from en.m.wikipedia.org , Image Link.

Performance Metrics

Performance: +70
Handling: +65
Ride Comfort: +80

Fundamental Metrics

Safety: +40
Maintenance and Upkeep: +60
Restoration Difficulty: +50

Emotional Appeal

Looks: +85
Collectability: +70
Historical Significance: +60

MMP Rating

6.6 /10
Engine Specifications
Engine: 425 cu in (7.0 L) Nailhead V8
Displacement: 425 cu in (7.0 L)
Horsepower: 340-360 hp
Torque: 465 lb-ft
Compression Ratio: 10.25:1
Ignition System: Conventional distributor and coil
Cooling System: Liquid-cooled
Performance Specifications
0-60 Time: 8 seconds
1/4 Mile Time: 16 seconds
Top Speed: 130 mph
Transmission and Drive
Drive Type: Rear-wheel drive
Transmission Type: 3-speed automatic
Fuel and Efficiency
Fuel System Type: Carburetor
MPG: 10-12 mpg
Dimensions and Brakes
Brakes: Power-assisted drum brakes
Wheelbase: 119 inches
Weight: 4,200 lbs

Note: Specifications for classic cars are given to the best of our ability, considering the limited and variant data available.

Unveiling the 1966 Buick Riviera: A Blend of Luxury and Muscle

The 1966 Buick Riviera stands as a testament to American automotive ingenuity, a fusion of luxury and muscle that captured the hearts of car enthusiasts. Born from the distinguished lineage of Buick, a marque synonymous with upscale automobiles, the Riviera emerged as a personal luxury car that redefined elegance on wheels. Its historical significance is anchored in the era of optimism and innovation—the mid-60s—when America was riding high on post-war prosperity. A unique fact that sets this vehicle apart is its role in pioneering the E-body platform, which later underpinned various General Motors (GM) luxury coupes.

Design and Innovation: The Riviera's Artful Craftsmanship

The exterior styling of the 1966 Buick Riviera was nothing short of a sculptural masterpiece. Its long hood and short deck profile exuded a sporty yet sophisticated aura, while the sleek contours and aggressive front fascia hinted at its underlying power. The interior was a sanctuary of comfort, adorned with rich materials and thoughtful ergonomics. Notable technological features for its time included the "Strato" bucket seats with optional headrests and an innovative console-mounted shifter.

Color options ranged from demure to daring, with Seafoam Green and Riviera Red being popular choices among aficionados. The most iconic body style was undoubtedly the hardtop coupe, which boasted clean lines devoid of B-pillars, offering an unobstructed view from side to side. Options such as vinyl roofing added a touch of personalization that buyers cherished.

Historical Significance: The Riviera's Enduring Legacy

The 1966 Buick Riviera left an indelible mark on automotive design with its forward-thinking features like concealed headlights—a novelty at the time—and its commitment to blending performance with luxury. It stood out from its contemporaries by offering a unique package that catered to those who sought both comfort and power in one vehicle, influencing future generations of personal luxury cars.

Performance and Handling: The Heartbeat of American Muscle

Beneath the hood, the 1966 Riviera boasted a potent 425 cubic inch "Nailhead" V8 engine that propelled it to impressive speeds for its class. With top speeds reaching well over 100 mph and acceleration from 0-60 mph in under eight seconds, it was no slouch on the open road. Handling was surprisingly nimble for a car of its size, absorbing bumps with grace while remaining composed on windy roads. The driving experience was visceral; the rumble of the engine and smooth ride quality made every journey memorable.

Ownership Experience: More Than Just a Pretty Face

The Riviera served various roles for different owners: a daily driver for some, a showpiece for others, and occasionally even a contender on the race track. Maintenance and reliability were typical for vehicles of its era; straightforward mechanicals made repairs manageable for the average owner. However, as with any classic car, upkeep could be costly depending on parts availability and condition.

Fun Facts: The Riviera's Place in History

The 1966 Buick Riviera has graced many collections, including those of celebrities like Frank Sinatra. While not known for breaking speed records, it did set sales records for Buick at the time. It has also made appearances in significant historical events and pop culture moments. Common criticisms often revolved around fuel consumption—a trade-off for its robust performance.

Collector's Information: A Coveted Classic

Today, collectors value the 1966 Buick Riviera highly due to its distinctive styling and performance pedigree. Estimates suggest that fewer than 50,000 units were produced during that model year. As for value range, well-preserved examples can fetch anywhere from $20,000 to over $50,000 depending on condition, originality, and provenance. The market trend shows appreciation over time as these vehicles become rarer and more sought after by classic car enthusiasts.

Conclusion: Celebrating an Iconic Piece of Americana

The 1966 Buick Riviera is more than just an old car; it's a piece of Americana that encapsulates an era when cars were not just modes of transportation but expressions of personality and style. Its blend of luxury amenities with muscle car DNA makes it an enduring classic that continues to captivate collectors and admirers alike.

1966 Buick Riviera Catalog of Parts


1966 Buick Riviera Shock Absorber Grommet.  1 bottom O.D., 3/4 high-BN 1 1966 Buick Riviera Shock Absorber Grommet. 1" bottom O.D., 3/4" high-BN 1Shock Absorber Grommet. 1" bottom O.D., 3/4" high., with 7/16" I.D. Each

1966 Buick Riviera Shock Absorber Grommet.  1 bottom O.D-BN 11 1966 Buick Riviera Shock Absorber Grommet. 1" bottom O.D-BN 11Shock Absorber Grommet. 1" bottom O.D., 3/4" high, with 5/8" I.D. Each

1966 Buick Riviera Front coil-spring insulator-BN 110 1966 Buick Riviera Front coil-spring insulator-BN 110Front coil-spring insulator. Fits '41-'60 Oldsmobile and '50-'83 GM passenger models. 5-3/8 in. OD x 3-3/4 in. ID x 3/4 in. high with 13/16 in. wide bottom flange 1/4" thick, 12 flutes. Each.

1966 Buick Riviera Rear coil-spring insulator 1961-72 GM A-Body-BN 111 1966 Buick Riviera Rear coil-spring insulator 1961-72 GM A-Body-BN 111Coil spring insulators are a great way to prevent metal-on-metal contact and noise. Manufactured to OEM specifications for a precise fit, these coil spring insulators are made of rubber and are used between the coil spring and the frame of your ride. 3-3/4 in. OD, 2-1/8 in. ID, 5/8 in. high with 3/16 in. , wide bottom flange 1/4 in. thick.

1966 Buick Riviera Shock Absorber Grommet.  1 bottom O.D., 5/8 high-BN 13 1966 Buick Riviera Shock Absorber Grommet. 1" bottom O.D., 5/8" high-BN 13Shock Absorber Grommet. 1" bottom O.D., 5/8" high., with 3/8" I.D. Each

1966 Buick Riviera Front Stabilizer End Repair Kit-BNK 23 1966 Buick Riviera Front Stabilizer End Repair Kit-BNK 23Front Stabilizer End Repair Kit. 22-piece set for two stabilizer bars. Contains all rubber bushings, washers, bolts and nuts, enough for one front end. Set

1966 Buick Riviera Butyl Glass Setting Tape-BT 1 1966 Buick Riviera Butyl Glass Setting Tape-BT 1Butyl Glass Setting Tape. Used to install windshields and backlights. Superior sealing properties. 5/16" wide X 15' long. Each

1966 Buick Riviera Clutch and Brake Pedal Pads.  Exact reproduction-CB 99 1966 Buick Riviera Clutch and Brake Pedal Pads. Exact reproduction-CB 99Clutch and Brake Pedal Pads. Exact reproduction. 3-1/2" wide. Pair




1966 Buick Riviera Hood Adjustment Bolt and Bumper.  1 diameter rubber head-HA 2 1966 Buick Riviera Hood Adjustment Bolt and Bumper. 1" diameter rubber head-HA 2Hood Adjustment Bolt and Bumper. 1" diameter rubber head. 5/16" thick X 18 threads/inch X 1-3/4" long bolt. Each

1966 Buick Riviera Hood Adjustment Bolt and Bumper-HA 3 1966 Buick Riviera Hood Adjustment Bolt and Bumper-HA 3Hood Adjustment Bolt and Bumper. 1-1/8" diameter rubber head. 5/16" thick X 18 threads/inch X 2-1/8" long bolt. Each

1966 Buick Riviera Trip Meter Reset Knob.  Made of black rubber-KN 10 1966 Buick Riviera Trip Meter Reset Knob. Made of black rubber-KN 10Trip Meter Reset Knob. Made of black rubber. Compare to measurements: 1/8" I.D., 7/16" O.D. X 1/2" tall. Each

1966 Buick Riviera Door Seals with Molded Ends-LM 12-F 1966 Buick Riviera Door Seals with Molded Ends-LM 12-FDoor Seals with Molded Ends. For 2-Door Hardtops and Convertibles. Replaces OEM #7779558/9. Pair

1966 Buick Riviera Basic Kit, for 2-Door Hardtop-RKB 1707-102 1966 Buick Riviera Basic Kit, for 2-Door Hardtop-RKB 1707-102Basic Kit, for 2-Door Hardtop. Door (LM 12-F) Roof Rail (RR 5009) Trunk (TK 46-18), Seals.



1966 Buick Riviera Clutch Arm Fork Boot.  Fits on bell housing to keep dirt out-RP 31-D 1966 Buick Riviera Clutch Arm Fork Boot. Fits on bell housing to keep dirt out-RP 31-DClutch Arm Fork Boot. Fits on bell housing to keep dirt out. Each

1966 Buick Riviera Positive Crankcase Ventilation Grommet-RP 9 1966 Buick Riviera Positive Crankcase Ventilation Grommet-RP 9Positive Crankcase Ventilation Grommet. 11/16" wide X 1-5/8" long, with 15/16" I.D. (Fits some models) Each

1966 Buick Riviera Molded Roof Rail Seals, for 2-Door Hardtop Only-RR 5009 1966 Buick Riviera Molded Roof Rail Seals, for 2-Door Hardtop Only-RR 5009Molded Roof Rail Seals, for 2-Door Hardtop Only. Replaces windshield pillar seal and front top rail sections only. Molded end. 61-1/4" long each side. Connects to hard rubber rear seal covered by headliner. Pair R&L


1966 Buick Riviera Trunk Bumper.  Fits lower corner on decklid.  15/16 O.D-SB 34 1966 Buick Riviera Trunk Bumper. Fits lower corner on decklid. 15/16" O.D-SB 34Trunk Bumper. Fits lower corner on decklid. 15/16" O.D., 11/16" high. Each

1966 Buick Riviera Door Bumper, 57-74 GM Cars, Made with Twin Retainers, Each-SB 35 1966 Buick Riviera Door Bumper, 57-74 GM Cars, Made with Twin Retainers, Each-SB 35Door Bumper, 57-74 GM Cars, made with twin retainers, Each. Measure 1-1/16" high X 19/32" wide X 1-1/32" long.

1966 Buick Riviera Seat Bumper.  Made with steel core like original-SB 62-A 1966 Buick Riviera Seat Bumper. Made with steel core like original-SB 62-ASeat Bumper. Made with steel core like original. 1-1/2" long, 7/16" thick. Two used per car. Each

1966 Buick Riviera Clutch Pedal Return Bumper-SB 64 1966 Buick Riviera Clutch Pedal Return Bumper-SB 64Clutch Pedal Return Bumper. 1-13/16" long X 13/16" wide X 7/8" high (center). Each

1966 Buick Riviera Glove Box and Fuel Door Bumper.  Fits 3/16 hole.  Each-SB 78 1966 Buick Riviera Glove Box and Fuel Door Bumper. Fits 3/16" hole. Each-SB 78Glove Box and Fuel Door Bumper. Fits 3/16" hole. Each




1966 Buick Riviera Rocker Arm Cover.  Neoprene plug.  Fits 1 hole.  Each-SM 66 1966 Buick Riviera Rocker Arm Cover. Neoprene plug. Fits 1" hole. Each-SM 66Rocker Arm Cover. Neoprene plug. Fits 1" hole. Each

1966 Buick Riviera Firewall insulation fastener. 1 in. dia. W head. 1-1/2 in. L-SM 80-A 1966 Buick Riviera Firewall insulation fastener. 1 in. dia. W head. 1-1/2 in. L-SM 80-AFirewall insulation fastener. 1 in. dia. W head. 1-1/2 in. L. Replaces OEM#'s (GM) 7642589 and (AMC) 4001934. Black. Each.


1966 Buick Riviera Unbeaded Door and Trunk Lock Gasket.  1-3/16 O.D., 7/8 I.D-UM 1600-100 1966 Buick Riviera Unbeaded Door and Trunk Lock Gasket. 1-3/16" O.D., 7/8" I.D-UM 1600-100Unbeaded Door and Trunk Lock Gasket. 1-3/16" O.D., 7/8" I.D. Each

1966 Buick Riviera Rear Side Roll-Up Window Seal, for Hardtops and Convertibles-VS 3 1966 Buick Riviera Rear Side Roll-Up Window Seal, for Hardtops and Convertibles-VS 3Rear Side Roll-Up Window Seal, for Hardtops and Convertibles. Two 20" sections slide into metal track. No steel insert. Pair

1966 Buick Riviera Rear Roll-Up Vertical Window Seals, for 2-Door Hardtops-VS 3-I 1966 Buick Riviera Rear Roll-Up Vertical Window Seals, for 2-Door Hardtops-VS 3-IRear Roll-Up Vertical Window Seals, for 2-Door Hardtops. Made with steel core. 15-7/8" long. Pair

1966 Buick Riviera Quarter Window Reveal Molding Clip.  Made of Steel-WF 205 1966 Buick Riviera Quarter Window Reveal Molding Clip. Made of Steel-WF 205Quarter Window Reveal Molding Clip. Made of Steel. 1-3/8" X 11/16". Each

Why Choose Metro?

For over 100 years, Metro Moulded Parts has been the pinnacle of quality in classic car restoration parts. Our commitment to precision and authenticity in every component ensures a perfect fit and an OEM-level appearance.

  • Expert Craftsmanship & Quality: Each part is a testament to our dedication to reliability and perfection, crafted from original designs and thoroughly tested.
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  • SuperSoft Sponge – The Ultimate Door Seal: Not only are our door seals 30% softer than competitors', but they're also guaranteed to never leak. They effectively reduce wind and road noise, enhancing your classic car's comfort and driving experience.
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  • Unrivaled Warranty: We back our products with a 30-year industry-leading warranty, a testament to our confidence in their quality.

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