Image of 1960 Dodge Matador, sourced from www.goodingco.com , Image Link.

Unveiling the Underappreciated Gem: The 1960 Dodge Matador

The 1960 Dodge Matador stands as a testament to an era of bold design and automotive ambition. Born from the fervent competition of American automakers, the Matador was Dodge's answer to the growing demand for full-size, stylish family cars. Despite its relatively short production run, this vehicle encapsulates a period of transition in the automotive world, bridging the gap between the flamboyant '50s and the more conservative '60s. One unique fact that car enthusiasts may find captivating is that despite its name suggesting otherwise, the Matador was not known for charging into the market with bullish sales figures, which today adds to its rarity and allure.

Design and Innovation: A Leap into the '60s

The exterior of the 1960 Dodge Matador was a harmonious blend of subtlety and statement. Its long body lines and modest tailfins were a clear nod to a more restrained aesthetic, moving away from the excesses of the previous decade. The front grille presented a bold face with dual headlamps that were fashionably ensconced in chrome bezels. Inside, passengers were treated to a spacious cabin with plush seating and an array of color-coordinated fabrics and trims that spoke volumes about the quality of materials used. Technologically, it featured innovations like swiveling front seats and an optional "Mirrormatic" rearview mirror that auto-dimmed in response to headlights from trailing vehicles. Color options ranged from demure to vibrant, with popular choices including shades like "Formal Black" and "Coronado Yellow." The Matador came in various body styles, but it was the four-door sedan that became synonymous with American family life.

Historical Significance: More Than Just a Name

The 1960 Dodge Matador may not have been a blockbuster in terms of sales, but its impact on automotive design was undeniable. It helped set a precedent for what would become the norm in '60s car design—cleaner lines, less chrome, and more focus on performance rather than just appearance. This model stood out for its balance between luxury features and practicality, which became a cornerstone for many vehicles that followed.

Performance and Handling: A Smooth Operator

Underneath its hood, the Matador boasted a range of V8 engines that delivered respectable performance for its class. While top speed figures are not as celebrated as those of muscle cars from the same era, it provided ample power for everyday driving. The ride was smooth, absorbing bumps with ease thanks to its well-tuned suspension system. Drivers often remarked on the quiet hum of the engine—a stark contrast to the roar of high-performance contemporaries—and how it contributed to an overall serene driving experience.

Ownership Experience: A Versatile Classic

The 1960 Dodge Matador found its place as a versatile vehicle within American society. It served dutifully as a daily driver for families while also holding its own at weekend car shows. Maintenance was straightforward by classic car standards, making it relatively easy for owners to keep their Matadors cruising gracefully down modern roads.

Fun Facts: The Matador's Unique Legacy

Despite its modest sales figures, the Dodge Matador has had its share of interesting trivia. For instance, it's rumored that several high-profile celebrities owned Matadors during their heyday. While it didn't break records in speed or endurance, it remains a rare piece of automotive history due to its limited production run.

Collector's Information: A Hidden Treasure?

Today, estimating production numbers can be challenging; however, it is believed that fewer than 20,000 units were produced. As such, finding one in good condition can be quite rare. Current value ranges for collectors can vary significantly based on condition and originality but expect prices anywhere from $10,000 to over $30,000 for pristine examples. As appreciation grows for overlooked models from this era, values could potentially rise over time.

Conclusion: Celebrating an Overlooked Classic

The 1960 Dodge Matador may not have been the star of its time but has since grown into an intriguing piece of automotive history worth celebrating. Its blend of design restraint and performance foresight offers a unique snapshot into an evolving era in American car culture—a true collector's delight that continues to captivate those who appreciate underappreciated classics.

1960 Dodge Matador Spring and Shackle Bushing. 1" bottom O.D-BN 20Spring and Shackle Bushing. 1" bottom O.D. X 1-5/8" high, with 9/16" I.D. Each

1960 Dodge Matador Shock Absorber Grommet. 1-1/4" bottom O.D-BN 8Shock Absorber Grommet. 1-1/4" bottom O.D., 1" high, with 3/4" I.D. Each

1960 Dodge Matador Hood Adjustment Bolt and Bumper-HA 8Hood Adjustment Bolt and Bumper. 1-3/16" diameter rubber head. 5/16" thick X 18 threads/inch X 1-1/4" long bolt. Each

1960 Dodge Matador Headlight Ring Seal. 8-3/8" O.D., 7-3/4" I.D. Pair-HR 14Headlight Ring Seal. 8-3/8" O.D., 7-3/4" I.D. Pair

1960 Dodge Matador License Plate Bumper. 7/16" O.D., fits a 1/4" hole. Each-SB 86License Plate Bumper. 7/16" O.D., fits a 1/4" hole. Each

1960 Dodge Matador Trunk Seal-TK 64-A/18Trunk Seal. For cars with flat (not D-shaped) trunk seal end profile. Each

1960 Dodge Matador Nylon Lock Cylinder Gasket. 1-1/4" O.D., 7/8" I.D. Each-UM 2700-104Nylon Lock Cylinder Gasket. 1-1/4" O.D., 7/8" I.D. Each