Unveiling the Pinnacle of Pre-War Luxury: The 1940 Horch 850/853

The 1940 Horch 850/853 stands as a testament to the zenith of pre-war automotive luxury and craftsmanship. Born from the ingenuity of August Horch and his company, Auto Union AG, this vehicle emerged as a paragon of its era, exuding elegance and engineering prowess. Its historical significance is rooted not only in its exceptional design but also in its representation of an epoch where attention to detail was paramount. A notable moment in the vehicle's history is its association with high-ranking officials and European nobility, underscoring its status as a symbol of power and prestige.

Design and Innovation: A Fusion of Art and Engineering

The Horch 850/853's exterior styling is a harmonious blend of flowing lines and assertive contours, a visual poetry in motion that commands attention. The sweeping fenders and the iconic grille are emblematic of the vehicle's stately presence. Inside, passengers are enveloped in opulence, with sumptuous leather upholstery and polished wood trim reflecting the era's highest quality materials. Technologically advanced for its time, it featured innovations such as a synchronized gearbox and an independent suspension system. Color options ranged from deep blacks to rich blues, with darker hues being particularly popular among the elite clientele. Among the various body styles available, the Sport Cabriolet remains the most celebrated, capturing the essence of open-air grandeur.

Historical Significance: A Legacy Cast in Chrome and Steel

The Horch 850/853's impact on automotive design is undeniable; it set new benchmarks for luxury and performance that would influence generations of vehicles to come. Its unique combination of style, comfort, and technological sophistication distinguished it from contemporaries and cemented its place in automotive history. The car's lasting influence can be seen in the post-war designs that sought to emulate its grandeur.

Performance and Handling: The Graceful Powerhouse

Underneath its elegant exterior lay a formidable powertrain capable of propelling this luxury liner to impressive speeds for its time. The Horch 850/853 could achieve a top speed that was unparalleled among most cars of the era. Acceleration was smooth yet authoritative, with the car reaching 60 mph in a manner that was both refined and exhilarating. Handling was equally impressive; despite its size, the vehicle navigated through various driving conditions with poise. Drivers could expect an immersive experience—each journey accentuated by the sonorous hum of its engine and the tactile feedback from its luxurious cabin.

Ownership Experience: More Than Just a Car

The Horch 850/853 was more than just a means of transportation; it was an extension of one's status—a showpiece on wheels. While some owners delighted in using it as a daily driver or for grand touring, others reserved their prized possession for car shows or private events. Maintenance required skilled hands, but reliability was a hallmark of Horch engineering. For those privileged enough to own one, it promised an ownership experience like no other.

Fun Facts: The Car That Captivated High Society

This automotive masterpiece boasts an array of intriguing trivia. Rare editions were produced with custom features tailored to individual tastes, enhancing their exclusivity. Celebrity ownerships added to its allure; owning a Horch 850/853 was akin to holding a piece of automotive royalty. While criticisms were few, some noted its heft as cumbersome during an era when fuel efficiency began gaining attention.

Collector's Information: A Coveted Gem Amongst Aficionados

Today, the Horch 850/853 commands significant interest from collectors worldwide. With only a limited number produced—best estimates suggest several hundred—its rarity adds to its desirability. Current value ranges can vary widely depending on provenance and condition but expect figures well into six or even seven digits for pristine examples. As an appreciating asset, this car continues to captivate enthusiasts who recognize not just its beauty but also its investment potential.

Conclusion: The Enduring Legacy of the Horch 850/853

In closing, the 1940 Horch 850/853 remains an enduring icon—a masterpiece from an era when cars were more than mere machines; they were moving works of art. Its legacy persists not only in collections or museums but also in the hearts of those who appreciate automotive history at its most opulent.

1940 HORCH 850/853 Headlight Pads. 3-1/8" wide X 4-1/4" long. Pair-MP 7971-AHeadlight Pads. 3-1/8" wide X 4-1/4" long. Pair

1940 HORCH 850/853 Luggage Rack Pad. 1-3/4" wide X 6" long. Each-MP 7971-BLuggage Rack Pad. 1-3/4" wide X 6" long. Each

1940 HORCH 850/853 Door Handle (with lock) Pads. 1-7/8" wide X 3-1/2" long-MP 7971-CDoor Handle (with lock) Pads. 1-7/8" wide X 3-1/2" long. Pair

1940 HORCH 850/853 Door handle pads. 1-7/8 in. W x 2-1/2 in. L. Pair. R&L.-MP 7971-DDoor handle pads. 1-7/8 in. W x 2-1/2 in. L. Pair. R&L.

1940 HORCH 850/853 Trunk Light Pad. 3-3/4" long X 8-3/4" wide. Each-MP 7971-ETrunk Light Pad. 3-3/4" long X 8-3/4" wide. Each

1940 HORCH 850/853 Tail-light Pads. 2-1/2" wide X 5-1/4" long. Pair-MP 7971-FTail-light Pads. 2-1/2" wide X 5-1/4" long. Pair

1940 HORCH 850/853 Trunk Rack Bracket Pad. 1-3/16" wide X 3-5/8" long. Each-MP 7971-GTrunk Rack Bracket Pad. 1-3/16" wide X 3-5/8" long. Each

1940 HORCH 850/853 Fender Light Pads. 1-1/2" wide X 2-3/8" long. Pair-MP 7971-HFender Light Pads. 1-1/2" wide X 2-3/8" long. Pair