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1951 Mercury Mercury Catalog and Classic Car Guide, Ratings and Features

Image of 1951 Mercury Mercury, sourced from www.classicautomall.com , Image Link.

Performance Metrics

Performance: +40
Handling: +35
Ride Comfort: +60

Fundamental Metrics

Safety: +25
Maintenance and Upkeep: +70
Restoration Difficulty: +65

Emotional Appeal

Looks: +80
Collectability: +75
Historical Significance: +50

MMP Rating

6.8 /10
Engine Specifications
Engine: Flathead V8
Displacement: 255.4 cu in (4.2 L)
Horsepower: 112 hp
Torque: 200 lb-ft
Compression Ratio: 6.8:1
Ignition System: Distributor and coil
Cooling System: Water-cooled
Performance Specifications
0-60 Time: Estimated 15 seconds
1/4 Mile Time: Estimated 20 seconds
Top Speed: 90 mph
Transmission and Drive
Drive Type: Rear-wheel drive
Transmission Type: 3-speed manual or optional overdrive
Fuel and Efficiency
Fuel System Type: Carburetor
MPG: Estimated 15-20 mpg
Dimensions and Brakes
Brakes: Drum brakes
Wheelbase: 118 in
Weight: 3,400 lbs

Note: Specifications for classic cars are given to the best of our ability, considering the limited and variant data available.

A Gleaming Icon of Post-War America: The 1951 Mercury Mercury

The 1951 Mercury Mercury stands as a gleaming testament to the era's automotive prowess, a time when cars were not just modes of transportation but symbols of status and style. Born from the assembly lines of the Ford Motor Company's Mercury division, this vehicle emerged as an embodiment of post-war American optimism and engineering ingenuity. It was during an age when chrome was king and tailfins were beginning to make their mark that the '51 Mercury carved out its place in automotive history. Notably, James Dean's iconic silver screen appearance with a customized '49 model in "Rebel Without a Cause" cast a lasting aura of cool around the Mercury line, forever entwining it with the rebellious spirit of youth.

Design and Innovation: A Study in Chrome and Curves

The exterior styling of the 1951 Mercury exuded luxury and confidence, with its sweeping lines and broad, shimmering grille. The car's profile was long and low, giving it a sense of motion even at a standstill. Inside, passengers were enveloped in an environment that prioritized comfort, with plush seating and high-quality materials like leather and fine cloth adorning the cabin. Technologically, it boasted advancements such as an optional "Merc-O-Matic" automatic transmission that set it apart from many competitors. Color options for the '51 Mercury ranged from understated hues to vibrant tones, with popular choices including classics like "Hiroshima Maroon" and "Lombard Blue." The most iconic body style was undoubtedly the two-door coupe, particularly when customized into a "lead sled" by enthusiasts seeking a lower, sleeker look. Other available styles included sedans, convertibles, and even a wood-paneled station wagon known as the "Woody."

Historical Significance: More Than Just Metal

The 1951 Mercury's impact on automotive design was profound; it helped solidify the trend towards vehicles that were not just practical but also powerful statements of personal expression. Its design cues would echo through the industry for years to come. The car became emblematic of an era where American automobiles began to dominate in both size and style on a global stage.

Performance and Handling: A Smooth Operator

Underneath its stylish exterior, the '51 Mercury was powered by a robust flathead V8 engine that delivered smooth performance synonymous with American cruisers of the period. While top speeds and acceleration figures might seem modest by modern standards—the car could reach around 90 mph and go from 0-60 mph in over 20 seconds—drivers at the time praised its power delivery and cruising capability. Handling was characterized by a soft ride quality that absorbed road imperfections gracefully. Steering was typically light, allowing for easy maneuverability despite the car's considerable size. The driving experience was often described as serene; the V8's purr was music to any auto enthusiast's ears.

Ownership Experience: The Full Spectrum

While originally sold as upscale family cars, over time 1951 Mercurys have found their niches as daily drivers for classic enthusiasts, show-stopping custom projects, or even period-correct racers in vintage competitions. Maintenance is generally straightforward due to the simplicity of design and robustness of components, making it an accessible classic for many hobbyists. As for fun facts, some '51 Mercurys have been known to appear in celebrity collections or fetch impressive sums at auctions due to their rarity or association with custom car culture. Criticisms typically revolve around fuel efficiency—a common issue with vehicles of this era—and handling characteristics that lean more towards comfort than sportiness.

Collector's Information: A Valued Classic

Today, the 1951 Mercury is highly sought after by collectors. While production numbers were relatively high for the time—with estimates suggesting tens of thousands produced—surviving examples in good condition are much rarer. As such, values can vary widely depending on factors like originality, condition, and customization. In terms of price trends, well-preserved or expertly customized models can command anywhere from $20,000 to well over $100,000 on today's market. The vehicle has generally appreciated over time as interest in mid-century American classics continues to grow among collectors.

Conclusion: A Lasting Legacy on Four Wheels

The 1951 Mercury Mercury is more than just another classic car; it is a rolling piece of Americana that captures the spirit of its age—a time of boundless optimism and forward-looking design. With its distinctive styling cues that continue to influence automotive aesthetics to this day, robust performance characteristics that defined an era's motoring experience, and a collector's appeal that only grows with time, this vehicle remains an enduring icon worthy of admiration.

1951 Mercury Mercury Catalog of Parts

1951 Mercury Mercury Frame to Body Cushion.  Up to 24 used per car.  1-3/4 O.D-BC 26 1951 Mercury Mercury Frame to Body Cushion. Up to 24 used per car. 1-3/4" O.D-BC 26Frame to Body Cushion. Up to 24 used per car. 1-3/4" O.D., 13/16" I.D., 11/16" Thick. Each


1951 Mercury Mercury Shock Absorber Grommet.  1 bottom O.D-BN 11 1951 Mercury Mercury Shock Absorber Grommet. 1" bottom O.D-BN 11Shock Absorber Grommet. 1" bottom O.D., 3/4" high, with 5/8" I.D. Each

1951 Mercury Mercury Shock Absorber Grommet.  1 bottom O.D., 5/8 high-BN 13 1951 Mercury Mercury Shock Absorber Grommet. 1" bottom O.D., 5/8" high-BN 13Shock Absorber Grommet. 1" bottom O.D., 5/8" high., with 3/8" I.D. Each

1951 Mercury Mercury Clutch and Brake Pedal Pads.  2-1/2 wide X 4 long.  Pair-CB 90 1951 Mercury Mercury Clutch and Brake Pedal Pads. 2-1/2" wide X 4" long. Pair-CB 90Clutch and Brake Pedal Pads. 2-1/2" wide X 4" long. Pair


1951 Mercury Mercury Cowl Side Seals.  Exact reproduction.  9-1/4 long-CS 10 1951 Mercury Mercury Cowl Side Seals. Exact reproduction. 9-1/4" long-CS 10Cowl Side Seals. Exact reproduction. 9-1/4" long. Pair R&L


1951 Mercury Mercury Windshield Pillar Post Seals for Convertibles-CZ 3300 1951 Mercury Mercury Windshield Pillar Post Seals for Convertibles-CZ 3300Windshield Pillar Post Seals for Convertibles. Two pieces, 17-1/2" long. Pair

1951 Mercury Mercury Center Division Bar Seal.  Use with LP 30-Q, if necessary-DP 15 1951 Mercury Mercury Center Division Bar Seal. Use with LP 30-Q, if necessary-DP 15Center Division Bar Seal. Use with LP 30-Q, if necessary. 16-1/4" long. Each

1951 Mercury Mercury Rear Window Division Bar Seal.  Two used per car-DP 19 1951 Mercury Mercury Rear Window Division Bar Seal. Two used per car-DP 19Rear Window Division Bar Seal. Two used per car. 15-1/4" long. Each

1951 Mercury Mercury Gas Filler Pipe Grommet.  Highest quality.  2-1/4 I.D-GF 39 1951 Mercury Mercury Gas Filler Pipe Grommet. Highest quality. 2-1/4" I.D-GF 39Gas Filler Pipe Grommet. Highest quality. 2-1/4" I.D., 3-3/16" at widest point. Each

1951 Mercury Mercury Upper and Lower Gas Filler Pipe Grommet.  2-1/8 I.D-GF 42 1951 Mercury Mercury Upper and Lower Gas Filler Pipe Grommet. 2-1/8" I.D-GF 42Upper and Lower Gas Filler Pipe Grommet. 2-1/8" I.D., 3-1/8" O.D. Each


1951 Mercury Mercury Headlight Assembly Housing Gasket.  8-5/8 O.D., 8 I.D-HR 11 1951 Mercury Mercury Headlight Assembly Housing Gasket. 8-5/8" O.D., 8" I.D-HR 11Headlight Assembly Housing Gasket. 8-5/8" O.D., 8" I.D. Pair

1951 Mercury Mercury Molded Door Seals for Convertibles Only-LM 33 1951 Mercury Mercury Molded Door Seals for Convertibles Only-LM 33Molded Door Seals for Convertibles Only. Includes Door Bottom Seals with molded rear corners. Complete R&L Set

1951 Mercury Mercury Door Bottom Seal.  Made of high-quality closed cell sponge-LP 104-J 1951 Mercury Mercury Door Bottom Seal. Made of high-quality closed cell sponge-LP 104-JDoor Bottom Seal. Made of high-quality closed cell sponge. Sold by the foot

1951 Mercury Mercury Bumper to Body Seal, Splash and Gravel Guard.  2-1/8 wide-LP 109-L/FT 1951 Mercury Mercury Bumper to Body Seal, Splash and Gravel Guard. 2-1/8" wide-LP 109-L/FTBumper to Body Seal, Splash and Gravel Guard. 2-1/8" wide. Sold by the foot




1951 Mercury Mercury Hood Ornament Mounting Pad.  Beaded type.  1 wide X 7 long-MP 1009-X 1951 Mercury Mercury Hood Ornament Mounting Pad. Beaded type. 1" wide X 7" long-MP 1009-XHood Ornament Mounting Pad. Beaded type. 1" wide X 7" long. Each

1951 Mercury Mercury Heater to Firewall Seal.  Made of sponge-RP 100-X 1951 Mercury Mercury Heater to Firewall Seal. Made of sponge-RP 100-XHeater to Firewall Seal. Made of sponge. Outer dimensions: 3-7/8" wide X 6-7/8" long. Inner dimensions: 2-3/8" wide X 5-3/16" long. Each

1951 Mercury Mercury Fresh Air Vent to Cowl Seals.  Made of rubber-RP 101-A 1951 Mercury Mercury Fresh Air Vent to Cowl Seals. Made of rubber-RP 101-AFresh Air Vent to Cowl Seals. Made of rubber. 5-1/4" square with 3-7/8" I.D. Pair

1951 Mercury Mercury Glove Box Hinge Grommet-RP 203-A 1951 Mercury Mercury Glove Box Hinge Grommet-RP 203-AGlove Box Hinge Grommet. 9/16" wide X 1-7/16" long, with 3/4" inner slot. Each

1951 Mercury Mercury Air Duct Seals.  Made of molded sponge.  5-1/8 O.D-RP 300-C 1951 Mercury Mercury Air Duct Seals. Made of molded sponge. 5-1/8" O.D-RP 300-CAir Duct Seals. Made of molded sponge. 5-1/8" O.D., 3-7/8" I.D. X 11/16" thick. Pair

1951 Mercury Mercury Door Lock Grommet.  Protects door lock knob.  7/16 I.D-RP 303-P 1951 Mercury Mercury Door Lock Grommet. Protects door lock knob. 7/16" I.D-RP 303-PDoor Lock Grommet. Protects door lock knob. 7/16" I.D., 11/16" O.D. Each

1951 Mercury Mercury Clutch and Brake Seals.  Made with steel core-RP 31-M 1951 Mercury Mercury Clutch and Brake Seals. Made with steel core-RP 31-MClutch and Brake Seals. Made with steel core. 2-3/8" X 1-5/8", 1-5/16" long inner slot. Pair




1951 Mercury Mercury Inner Splash Flap (inner fender rubber filler panel)-SI 15-M 1951 Mercury Mercury Inner Splash Flap (inner fender rubber filler panel)-SI 15-MInner Splash Flap (inner fender rubber filler panel). Each is 17-9/16" long. Pair


1951 Mercury Mercury Main Firewall Wiring Grommet.  2 O.D., 1-3/8 I.D.  Each-SM 67 1951 Mercury Mercury Main Firewall Wiring Grommet. 2" O.D., 1-3/8" I.D. Each-SM 67Main Firewall Wiring Grommet. 2" O.D., 1-3/8" I.D. Each

1951 Mercury Mercury Fresh Air Duct Seal.  One-piece, seamless construction-VH 102-A 1951 Mercury Mercury Fresh Air Duct Seal. One-piece, seamless construction-VH 102-AFresh Air Duct Seal. One-piece, seamless construction. 3-5/8" I.D., 3-7/8" O.D., 1/8" thick X 4" high. Each

1951 Mercury Mercury Vulcanized Fixed Quarter Window Seals-VQT 3300 1951 Mercury Mercury Vulcanized Fixed Quarter Window Seals-VQT 3300Vulcanized Fixed Quarter Window Seals. For all 2-doors without swing-out rear quarter window. 63-1/2" Long each. Pair

1951 Mercury Mercury Rear Roll-Up Window Seals, for Convertibles.  All rubber-VS 3-K 1951 Mercury Mercury Rear Roll-Up Window Seals, for Convertibles. All rubber-VS 3-KRear Roll-Up Window Seals, for Convertibles. All rubber. 12" long X 2-1/4" wide. Pair R&L


1951 Mercury Mercury Front Vent Window Seals.  For 2-door  4-door sedans-WR 3311 1951 Mercury Mercury Front Vent Window Seals. For 2-door & 4-door sedans-WR 3311Front Vent Window Seals. For 2-door & 4-door sedans. Pair R&L



1951 Mercury Mercury Front Vent Window Seal Molded Ends.  Windshield Pillar Base-WREX 3312 1951 Mercury Mercury Front Vent Window Seal Molded Ends. Windshield Pillar Base-WREX 3312Front Vent Window Seal Molded Ends. Windshield Pillar Base. Pair R&L

1951 Mercury Mercury Front suspension Bumpers. Rubber base to crown is 2-3/8 high-XB 31 1951 Mercury Mercury Front suspension Bumpers. Rubber base to crown is 2-3/8 high-XB 31Front suspension Bumpers. Rubber base to crown is 2-3/8 high. Threaded stud is 7/8 in. long. Pair.

Why Choose Metro?

For over 100 years, Metro Moulded Parts has been the pinnacle of quality in classic car restoration parts. Our commitment to precision and authenticity in every component ensures a perfect fit and an OEM-level appearance.

  • Expert Craftsmanship & Quality: Each part is a testament to our dedication to reliability and perfection, crafted from original designs and thoroughly tested.
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  • SuperSoft Sponge – The Ultimate Door Seal: Not only are our door seals 30% softer than competitors', but they're also guaranteed to never leak. They effectively reduce wind and road noise, enhancing your classic car's comfort and driving experience.
  • Proudly American: Our parts are a product of American craftsmanship, made in the USA with a spirit of excellence and heritage.
  • Unrivaled Warranty: We back our products with a 30-year industry-leading warranty, a testament to our confidence in their quality.

Join us in preserving the legacy of classic cars with parts that are crafted for perfection, not just made.

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